Laboratoires Vendome

Laboratoires Vendôme required more than a refresh; they needed a new brand world that bridges science and nature without compromise. The new identity centers on the active power of plants. The V mark is the core of the system, embodying fluidity, botanical inspiration, and precision. It appears consistently across packaging, campaigns, and digital platforms, conveying quiet confidence. Every detail was addressed, from packaging hierarchy and campaign photography to the website experience. The result is a brand that is both modern and trustworthy, positioned at the intersection of French pharmacy and clean beauty.